Title tag occurs in the header of a web page. Search engine gives important to title tag especially google gives a lot of importance to title tag content. Title tag is like an index page of a particular web page and it help search engine to rank a site.
Placing relevant keyphrases in the title tag allows getting good search engine ranking. As each page content of your web page is unique so as your title tag. Not only title tag should be unique but also it should be presentable.
Some of them use company name or name of website in the title tag which direct or indirect affects ranking. Generally it’s always best to place to the end of your title tag or never appear unless you actually expect searches involving your company name to derive high traffic.
Using the highly searched and relevant keyphrases will increase the chances that the search engine will find the page and your site will rank higher। If the page content and title tag are not related this will decrease your ranking not only that but when visitors see the title tag and content did not match they may leave your site and never comes back.
If you aim to achieve high rankings in search engine do not ignore title tag.
No comments:
Post a Comment